Background

About Me:

• I’m a copywriter and brand storyteller who believes behind every great story is a great insight. So before I start writing, I spend a lot of time poking around culture, consumer behavior, and the stranger corners of the internet.

• I’ve built my career turning cultural shifts, consumer insights, and complex ideas into stories people pay attention to—from academic research to an entirely new beverage category.

• I've helped shape brand voices, build campaigns, launch products, and build categories.

• I’ve written just about everything: ads, websites, scripts, retail campaigns, poetry, sketch comedy, short stories, and songs no one will ever hear.

• When I’m not writing, I frequently substitute my pen for a guitar.

• I love a good list and believe in the power of bullet points.

For more bullet points about me shoot me an email at christianharkna@gmail.com